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The LSAD Graduate Website needed to do more than display final year projects. It needed to capture the creative energy of the renowned school and reflect its role within the city’s wider cultural and educational ecosystem. It needed to serve as a launchpad for graduates into professionalism and as a living archive of creativity since 2015. It needed to be a place for creatives within the LSAD community to connect.
It needed to do all of this while also reducing the administrative load of gathering final year portfolios on the School’s staff. To retain its vitality, uploading projects to the website needed to be easy and student led.
We put the students’ work in the limelight and its layered appearance upon landing on the website instantly expresses the diverse capabilities of the school and its confident creative spirit. Around the work we developed a strong typographic identity and colour palette that emphasises the school’s distinct character. As always, we balanced creative expression with functionality, giving serious consideration to layout and functionality to ensure ease of use.
We implemented a system for students to upload their portfolios directly to the site which ensures structure and consistency, year after year.
The site plays an important role in placemaking by connecting alumni, current students, and future applicants. It’s designed for longevity, as both exhibition and archive. Each year, new graduates and projects are seamlessly integrated, allowing the platform to grow and evolve along with the school’s creative output.
By restoring and re-indexing projects dating from 2016, we brought them into the new design system – giving alumni renewed visibility and allowing the school’s creative history to be experienced through a modern, unified lens.
The LSAD Graduate Website celebrates Limerick’s creative community. By championing emerging talent and amplifying the school’s connection to the city, it demonstrates how thoughtful digital design can inspire creative exchange, influence cultural identity and pave the path for forthcoming designers and creatives.
Working with Unthink Design Studio is effortless — everything is approached with care and precision. From the outset, they took the time to understand LSAD, our Graduate Platform, and the different audiences we serve, from employers and industry professionals to students, graduates, and the wider creative community.
Through research, user workshops, and open dialogue, Unthink helped us clarify our purpose and understand how each group wanted to engage with the platform. Their insights directly informed the design, from early concepts through to prototypes.
The result is an engaging, intuitive site that genuinely reflects our audiences’ needs. Unthink combined strategic thinking with creative excellence, and the outcome speaks for itself
